About:
I’m Sini Louhela, Finnish-Australian creative from Bright, VIC.
I have years of experience in social media marketing, e-commerce, content creation and social media & talent management for small businesses and public figures. I have successfully built, assisted and run multiple retail & e-commerce businesses.
I am also a freelance photographer and I specialise in capturing businesses and their services for advertising purposes.
I seek inspiration in my work from fashion, art, interiors, music and travel.
My photography is bold and contrastive with a gentle balance of softness. I like to capture people, moments and spaces in a way that evoke a sense of curiosity, joy and desire to find the beauty in the simple things.

Publications:
My photography has been featured in a numerous magazines and websites from British Vogue, Trail Run Magazine, Eat Live Escape Magazine to Freedom Furniture, Beacon Lighting, Plan Proofing by Josh and Jenna and more. I have worked with numerous businesses from retail, travel, sport, beauty, wine to construction & design industry.


